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Channel: Nonprofit Marketing 360 : Content Marketing for Nonprofits » Technology
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#FUNDRAISING: Causevox Improves Online Outreach & Fundraising To 2.0

Easy-to-customize donation pages We have often sung the praises of the online charity-site platform Causevox. And we do so again as the good folks at Causevox have released a significant series of...

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#DEVELOPMENT: How Much Cash Is Required To Land A Donation?

What does it cost? How often do nonprofits reach out to donors potential and actual online, yet have no real sense of how successful the outreach was? Did the time and money spent developing a program...

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#FUNDRAISING: Does Your Nonprofit Need Help Keeping Up With Its Growing Donor...

OpenPetra’s Client Screen Just this past week Idealware published its 2013 Field Guide to Software for nonprofits and charities. The staff at Idealware demarcate a number of areas that nonprofits and...

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#FUNDRAISING: Mobile Platforms For Donations Have Pros & Cons

That mobile communications devices like smart phones and tablets are the platform-of-choice for most people around the globe is a truism. Ever more business is being conducted over such devices as...

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#ADVOCACY: Google Does Harm To Privacy & Suffers An Hour’s Income For...

Google as a gateway spying agency? What you think about Google’s (and Facebook’s. And Twitter’s…) efforts to collect personal information of its users probably says quite a bit about what you think...

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#FUNDRAISING: Outreach Tactics & Technologies Need To Adjust To Demographics

Mail brings almost 1/2 of all donations – for now With the texts and tweets and the touchscreens and with those crazy(-cool) Google goggles and whatnot, a nonprofit would be daft to send those...

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#FUNDRAISING: Outreach Tactics & Technologies Need To Adjust To Demographics

With the texts and tweets and the touchscreens and with those crazy(-cool) Google goggles and whatnot, a nonprofit would be daft to send those old-fashioned appeals by mail. The cost of printing and...

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#SOCIALMEDIA: Facebook Quietly Rolls Out ‘Gifts’& Nonprofits Can Get Them Too

Didn’t Facebook develop Android integration? Over this past spring Facebook has been expanding its Gifts service as a way to offer presents to family and friends. The service can be activated by...

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10 Tips for Mobile-Friendly Emails

This is the year, industry wizards predict, that more people will open emails on mobile devices than on desktops. Even if your email hasn’t evolved to mobile-friendly  “responsive design,”  you can...

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Make Your Websites Friendly to Seniors (a.k.a. Donors)

This will probably seem obvious: older people have a harder time using the Internet. This, too, may seem obvious: the people most likely to be major donors to nonprofits are older older people. But if...

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